Bose Professional has expanded its global presence with the addition of a tenth physical business location in Dubai, UAE.
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The audio systems developer has opened a new sales office and Experience Center in the Middle Eastern city with industry leaders and partners from the region.
The new office, located in the Sharjah district within easy reach of the airport, includes modern business spaces, meeting rooms, and an Experience Center, which can be used to showcase its loudspeakers, power amplifiers, controllers, processors, and software.
Nittin Dargan, Director of Sales, EMEA, commented on the significance of the new business location: “The new Bose Professional office and Experience Center will serve as Regional Center to demonstrate innovative audio solutions to all our distributors, system integrators and consultants.
The new space further demonstrates our commitment to MEA region. Bose Professional team and our distributors will continue to ensure that our customers get best-in-class products, locally available.
The Grand Opening
The Dubai office and Experience Center adds to a growing list of cities where it has also established similar physical locations that can be used by both employees and customers. These include London, Amsterdam, Frankfurt, Singapore, Beijing, Shenzen, Shanghai, Osaka, and Tokyo.
Bose Professional also has plans to open a new global headquarters and Experience Center in Hopkinton, Massachusetts early next year.
The Bose Professional EMEA team hosted the opening ceremony last week, along with Dargan, the company’s CEO who acted as guest of honour, as well as other esteemed guests, partners, and industry leaders.
The event also featured speeches, a ribbon cutting ceremony, presentations, and refreshments.
