In the last decade, social media has taken over a lot of the interactions we make on a daily basis.
From commenting on the latest entertainment, sport and politics, to sorting out customer service queries when we’ve been wronged, Twitter, Facebook and Instagram accounts have become an integral part of most people’s lives forcing businesses’ to adapt and embrace these social networks.
However, despite millions scrolling through timelines on an hourly basis, engagement rates on such platforms are far inferior compared to SMS communication. This dominance is particularly noticeable compared to email communications with texting having a better open rate of 98% compared to 20% for email.
In order to take advantage of this, businesses need a solution to manage the contact they have with their customers, allowing them to send discount offers en masse, manage two-factor authentication requests and privately interact with responses as SMS continues to establish itself as a reliable source of contact.
In step Cataleya with their turn-key Orchid Text solution for wholesale and enterprise businesses. Within the solution, businesses can take advantage of vendor & customer management, routing, pricing, billing as well as campaign and number management capabilities.
Key Features
- Besides supporting SMPP and HTTP it also has SS7 / SIGTRAN capabilities included.
- Container based software architecture supports microservices as well as allowing tremendous scalability
- 2 Way SMS Routing
- Single user interface for all business aspects
- Supports reseller or partner management.
- OTP messaging (2FA)
- SMS campaigns
- SMS scheduling
- Number lookup
All-In-One
Orchid Text is a fully-featured, all-in-one SMS trading and campaign management platform for those seeking to run a high quality SMS wholesale or enterprise business efficiently and reliably.
