powering productive workplaces
Front page
NewsUC&C14 Apr 2022 · 1 min read

Content+Cloud Acquires Dynamics 365 Partner

Content+Cloud’s Azzure IT buy strengthens Dynamics 365 Business Central and Microsoft credentials, giving buyers more scale, IP and 225 experts.

Content+Cloud acquires Dynamics 365 partner

Content+Cloud has acquired Azzure IT to bolster its Dynamics credentials.

Based in Sheffield, Azzure IT is a Dynamics Business Central and Dynamics 365 Sales specialist and has built IP around areas such as processing, procure-to-pay, stock control, and billing.

Peter Sweetbaum, CEO, Content+Cloud, said: "We would like to welcome the whole of the Azzure IT team to Content+Cloud. Together with Azzure IT, C+C is able to truly lead across the whole of the Microsoft ecosystem.

“While Dynamics has always been an important part of our capability we have now fundamentally changed the scale at which we can deliver and lead in the Dynamics solution implementation, integration and IP development space.”

Content+Cloud said the acquisition makes it one of the UK's largest Dynamics Business Central providers.

The firm broke the £100m-revenue barrier and entered the US market with its acquisition of Sipcom last year, before itself being acquired by Nordics giant Advania.

The combined business will now have 225 Dynamics professionals, Content+Cloud said.

Craig Such, CEO, Azzure IT, said: "There is no shortage of demand or opportunity in the Dynamics space today.

"The evolution of the Dynamics proposition has underpinned Azzure IT's strong growth, supported by our incredible team of Dynamics professionals.

"Content+Cloud's reputation in the Microsoft ecosystem is second-to-none, and we are delighted to become part of C+C and the Advania Group."

 

 

rate this story
helps rank stories across uc today
The discussion0 takes · attributed & checked

Does this reflect your experience?

opening the room…
Read nextordered by techtelligence · every pick explained
same beat · UC&C

GoTo CX Complete: Is GoTo Building the SMB AI-Powered UC+CC Layer Before Rivals Catch Up?

13 Aug 2026
matches this topicBig UC News From Daisy Group, Virgin Media O2, Microsoft and Cisco16 May 2025matches this topicMatthew Riley is Ready for the ‘Massive Opportunity’ in Daisy Group's Virgin Media O2 Merger13 May 2025