As part of its efforts to expand collaboration with the international community in both fixed and mobile service provision, Enreach for Service Providers, part of Enreach, has added to its team. The company sees relationships with service providers that go beyond pure telephony into other contact services, such as integration with collaboration and other ICT tools as important part of its continued growth. It has therefore appointed industry veteran Iain Sinnott as Head of International Carrier Sales at Enreach for Service Providers.
“What sets Enreach apart is its clear strategy around its vision of integrating multiple forms of contact, supported by a powerful portfolio of solutions already being rolled out across the region,” says Sinnott. “The group’s modern product approach reflects users' real-world needs today, with access to so many forms of contact: voice, chat, video, and more.”
“Enreach also has the right attitude towards working with carriers,” he adds. “We are not just selling technologies: we are sharing a strategy and need to work closely with each other to deliver products that end users will actually want to use. We also want to work more closely with the channel from pre-sale to point-of-sale and post-sale support.”
Sinnot brings more than 30 years of senior-level experience in the telecoms industry to Enreach for Service Providers and has also been a board member of the Cloud Communications Alliance since 2020. As well as serving for seven years as Sales Director at Vanilla IP and Vice President of Sales at UBOSS, Sinnott was previously, Head of Indirect Sales at Timico and Head of Indirect Sales at Martin Dawes. In addition, he has provided extensive consultancy services to various telecoms industry organisations over the years.




