Sennheiser has appointed Maverick AV Solutions as a pan-European distributor to expand its reach across the continent.
Maverick, which is part of Tech Data, operates in 16 countries across Europe.
Bart Stam, distribution manager EMEA for Sennheiser, said: “By adding Maverick AV solutions as a distribution partner to our existing sales channels, we are convinced that our business communication products will find their way better to IT resellers and integrators.
“This exciting collaboration will enable even more customers to experience Sennheiser's advanced audio technology products.
“The TC ISP and TCC2 products are intuitive, agnostic and audibly better while offering true problem-solving capabilities for lecture spaces and meeting rooms.”
Maverick said the deal will “introduce Sennheiser to the IT channel” and extend the reach of its room kits.
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Simon Kitson, Director of Smart Meetings at Maverick, said: “This is a great opportunity for us to further our Teams for Meetings portfolio and offer best-in-class solutions for large meeting rooms.
