powering productive workplaces
Front page
NewsUC&C1 Apr 2025 · 1 min read

Snom Technology Announces CEO and MD Stepping down after 9 Years

Snom CEO Gernot Sagl steps down after nine years, as Fabio Albanini takes over EMEA and APAC sales, marketing and operations. Published on UC Today.

Snom Technology CEO and MD step down

Snom Technology has announced its CEO and Managing Director, Gernot Sagl, has stepped down on March 31, 2025.

This announcement comes after a nine-year tenure Sagl, where he led efforts in EMEA and APAC.

In the same announcement, the Snom Board of Directors announced the promotion of Fabio Albanini to Senior Vice President of Sales and Operations for EMEA and APAC with immediate effect.

Examining the Announcements

Under Sagl's leadership, Snom successfully navigated a complex transformation phase following its acquisition by VTech Group in 2016, the same year he joined as CEO.

This helped evolve Snom into a more recognized brand in the telecommunications industry.

Albanini has been a part of Snom since 2009. He began his position in the IP-based telephony company as a Sales Channel Manager before rising through the ranks to Head of Sales South Europe and UK, Head of International Sales EMEA & APAC and then VP International Sales EMEA & APAC before being promoted to his current role.

In his new role, he will take on further responsibilities, overseeing Snom's sales, marketing, and operations in EMEA and APAC.

"Leading Snom during this dynamic phase is a great honor and we have established a strong foundation for growth,"

Albanini said.

"I look forward to collaborating with our talented colleagues worldwide to deliver top-tier solutions and sustainable value to our customers and partners."

Albanini's promotion will now see him directly report to Hillson Cheung, President of Telecommunication Products at VTech.

"Fabio has demonstrated exceptional leadership and possesses a deep understanding of our business and industry,"

said Cheung.

"We are confident that he will continue to drive the growth of the Snom brand and further strengthen our market position in Europe, the Middle East, Africa, and APAC."

rate this story
helps rank stories across uc today
The discussion0 takes · attributed & checked

Does this reflect your experience?

opening the room…
Read nextordered by techtelligence · every pick explained
same beat · UC&C

GoTo CX Complete: Is GoTo Building the SMB AI-Powered UC+CC Layer Before Rivals Catch Up?

13 Aug 2026
matches this topicCornerstone Finds HR and IT Need to Coordinate on AI as Employees Struggle to Prepare for Change13 Aug 2026matches this topicQ-SYS Reflect Integration Is Chasing the Workplace Control Layer. Is It Ready?11 Aug 2026