Soluno's Cloud PBX is powerful, and they remain one of the few providers in the world to accommodate all carriers, PBX services, and agreements. With a particular focus on enterprise telephony, Soluno's solutions offer flexibility, cost-savings, and integrations that make call handling more manageable. This includes its recent Microsoft Teams integration which extends the use of rich telephony features and collaboration tools.
Soluno also lends access to add-ons for call recording, fixed-mobile convergence, customer service functionalities, and a cloud contact center solution equipped with a line of endpoints. With the amount of substance they add to any technology stack, it is obvious how they win customers over.
What About Resellers?
I interviewed Soluno's Chief Marketing Officer, Christian Hed, via Teams, and he told me, they admire the mobile device. In his view, mobile devices and BYOD culture are both natural parts of workplace evolution, adding - they see mobile devices as a 'way of work - not just devices. According to Hed, Soluno saw a gap in markets like Germany and the UK, where employers don't pay for employee mobile devices. In the Nordic region, this is not the case, and employers pick up the tab for employee devices.
He continued, “This could be one of the major reasons behind the difference between mobile-first and cloud adoption,” which Soluno sees as an opportunity for resellers. Hed also told me if companies in Germany and the UK see this as an opportunity, and not a hurdle, they can implement a BYOD policy and pay for an app instead of a PBX solution, providing what they see as an ideal sales pitch for resellers.
He told me, potential resellers and partners should understand what mobile-first is, and the importance of it, and thinks these five elements create a need for a mobile-first approach to enterprise telephony:
- Mobile devices
- Cloud migration
- A growing mobile workforce
- Hyper-competition surrounding CX
- A need for affordable telephony that enhances productivity
To Hed, these five factors make it necessary for mobile-first Cloud PBXs to exist, and he said enterprise leaders who recognize the shift to a more mobile workforce will reap the gains of this approach. "When a company realizes it is cheaper to buy an app over an on-premise PBX solution, it will drive the shift," Hed said.
