Endpoints have always been an essential part of the tech stack for any business investing in communication and collaboration solutions. Although often overlooked in an era of software and cloud connectivity, endpoints are a critical component in our connections.
From speakerphones for immersive team communication sessions to webcams and headsets for video calling, we need these devices to power our interactions. For years, companies have focused on a very specific set of considerations when investing in endpoints.
Business buyers have looked at things like budget (how much each device costs), control and provisioning options, and the ability to integrate tools with the communication ecosystem the business is already using. Now, as the workplace begins to change, and employee experience (EX) becomes an increasingly crucial focus point for team leaders, there’s a new point to consider personalisation.
The Benefits of Personalised Endpoints
Personalisation is a growing trend in the post-pandemic landscape. Employers need to consider the satisfaction and engagement of their team members to avoid the threat of great resignation. Through “personalised” solutions for communication, companies can give everyday users a more versatile experience tailored to their specific communication needs.
After all, as we’ve learned over the last couple of years, different people in the workplace have different needs. A worker on the shop floor might need a monoaural headset to listen out for dangers at all times. In contrast, a remote contact centre employee needs a binaural headset with noise cancellation to block out distractions.
Let’s look at some of the reasons companies should be investing in endpoint personalisation in 2022.
- Improved Adoption
One of the most critical points companies consider when buying new hardware and software for their teams is how easy it will be to implement or provision those tools. However, it’s important to remember that a zero-touch provisioning strategy doesn’t mean much if your employee still isn’t going to use the tools you give them.
In the last couple of years, as people began working from home during the pandemic and hybrid work started to increase in popularity, employees got used to using their hardware. We’ve grown accustomed to being able to use the headsets, cameras, and devices we feel most comfortable with, and most of us aren’t willing to compromise.
Allowing your teams to have more choice over the endpoints they use will improve your chances of adoption and reduce the risk of team members using unapproved devices instead.
- Greater Productivity
We perform better when we have access to the same tools they need.
Endpoint personalisation allows team members to access the most important features to boost their performance and productivity levels. For people regularly conducting video interviews with clients, this could mean giving them the best possible webcam quality, so they don’t have to waste time fiddling with settings.
For some backend employees, it could even mean having access to an IP desk phone as a separate tool to their computer screen and smartphone, so they can more easily manage their conferences, calls, and conversations.
When around 61% of employees say they often feel burned out on the job, giving your team members access to the tools they need can be the key to improving productivity and minimising stress.




