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Video isn’t exactly a new concept in the communication landscape. For years, businesses have been investing in video to strengthen collaboration and enhance productivity. However, many of the old-fashioned video conferencing solutions were expensive, complicated, and challenging to maintain.
As legacy video infrastructure reaches end-of-life status for many leading enterprises, the opportunity to switch from an on-premise, to cloud-focused service could unlock many benefits. Thanks to the cloud and VCaaS (video conferencing as a service), businesses of all sizes and backgrounds can access the latest video technology, without the need for complex on-premise investments.
Even smaller companies in the SMB range can discover the unique benefits of maintaining face-to-face interactions anywhere with VCaaS.
Moving into the Cloud
Bloomberg believes that the video conferencing market will be worth $6.7 billion by 2025.
As organisations of all sizes continue to discover the benefits of video, yesterday’s complex solutions simply won’t cut it. Today’s employees don’t have the time to learn how to setup complicated board-room video systems. Expensive room kits are quickly being replaced with agile tools that allow organisations to deliver plug-and-play accessibility to teams.
With VCaaS, the demands on your bottom line aren’t the only thing that you can reduce. Business leaders can also eliminate the amount of work IT teams need to do to get video conferencing strategies up and running.
Ultimately, the demand for VCaaS is growing for many reasons. One of the biggest drivers is the changing workspace. As remote and globalized working becomes more popular, with people signing into their workplace from all over the globe, video on the cloud is essential.
With a VCaaS solution, in-office and remote workers can connect through face-to-face contextual communications in any environment. With the touch of a button, you can use a tool like Microsoft Teams to broadcast crucial business updates or connect with a contractor over Zoom.
Serving the New Workplace
The modern VCaaS environment even means that your employees can take their video communication tools with them to multiple rooms throughout the business landscape. A plug-and-play room kit with access to the cloud can deliver high-level video and audio, as well as state-of-the-art collaboration and file-sharing tools, all in a lightweight and portable design.
This is ideal for an environment where employees are no longer shackled to the office desk. VCaaS opens the door to the huddle rooms, coworking areas, and hotdesking trends that are boosting business productivity. Remember, remote working increases employee satisfaction, reduces attrition, and improves engagement according to Stanford studies.
What’s more, with easy-to-use VCaaS services, businesses can more easily expand their teams with remote talent from around the world. We’re quickly moving away from the era of office work as companies discover that work doesn’t have to be a “place you go to”. VCaaS simplifies the art of connecting face-to-face with colleagues for home and mobile workers alike.
As new technologies continue to emerge, the power of VCaaS is likely to evolve even further. For instance, in the years to come, when 5G becomes more accessible, we’ll be able to unlock everything from HD video on-the-move to VR/AR collaboration.




