It’s no secret that the cloud communications landscapes have been going through some major changes in the last couple of years.
Ever since the pandemic accelerated digital transformation, innovation has skyrocketed, allowing companies to explore new and improved ways to unify teams and delight customers. BICS, a leader in digital communications, is operating on the frontlines of this evolving landscape, supporting companies with a rapidly evolving selection of crucial tools.
At this year’s EC 2023 event, we caught up with the new CEO of BICS, Matteo Gatta, to capture his insights on the marketplace, future challenges and opportunities, and the growth of the BICS business.
The Transforming Cloud Ecosystem
While Matteo told us taking over a company in the middle of a pandemic was quite the challenge, he also believes he’s had an excellent opportunity to get involved in the transformation of the company. As disruptive as the pandemic was, it also acted as a catalyst for the growth of digital transformation, which allowed BICS to enhance its position in the growing market.
“We adapted quickly to an environment where companies are looking increasingly for openness and flexibility. Today’s organizations want to be able to consolidate all of their communication tools in one environment, leverage APIs, and take advantage of new resources as they emerge. At BICS, we’re creating solutions that address the connectivity and growth challenges companies are facing.”
Matteo noted the demands for connectivity in the business landscape have evolved in recent years. Companies don’t just need SIP trunks, they need numbering resources, mobile connectivity, and the ability to scale into new landscapes quickly. Today’s businesses want to ensure they can be responsive for their customers, and overcome technical issues with the right tools. What’s more, Matteo told us that companies are focusing heavily on the balance between managing high-quality voice traffic and protecting their customer’s data and privacy.
