Today, we seem to be at something of a crossroads when it comes to enterprise-level collaboration and communication solutions. As traditional solutions attempt to intermingle with new software opportunities, companies are either finding themselves moving deeper into an uncertain future, or barrelling into a brighter time with opportunities at every corner.
While legacy vendors will sit on one side of the intersection, and digital companies on the other, cloud applications are happily located in the centre, where all the fighting for positions is going to take place. This has been the driving force for some time now, and we've seen a lot of progress in the industry. After all, if you want your phone solutions delivered from the cloud, along with UC, collaboration, and contact centre services, you shouldn't have a problem. However, many are asking what might happen when a huge company like AWS (Amazon Web Services) arrives on the scene.
Introducing Amazon Chime
As you probably already know by now, AWS is offering a brand-new UCaaS service to an already competitive mix. Amazon Chime uses acquired technology as a starting point, and attempts to do things a little differently, from giving customers the opportunity to dial out to meeting participants, to providing a visual status roster for all participants, and allowing any meeting individual to mute the line of another.
Regardless of what Chime can accomplish, it's worth giving it some attention. After all, from humble beginnings as an on-demand solution for cloud storage and server capacity, AWS has emerged as a computing powerhouse for companies across various industries. In fact, many enterprises are already asking "Does it run on AWS", when it comes to SaaS deployments.
Now that AWS has the power to offer both the computing infrastructure and the communications software that enterprises need, it has the potential to truly change things. While you could argue that Microsoft has the same advantage, Microsoft offers an installed base of premise UC, which users need to work around when establishing long-term migrations to the cloud.
