BroadSoft is offering multinational enterprise clients new solutions for their communication and collaboration strategy, after their attempt to implement new localised data centres was a success. The leader in UCaaS and CCaaS solutions recently announced that the popular BroadSoft Business cloud-based communication portfolio is now available across the globe through a host of new BroadCloud data centres.
The data centres are popping up in regions around the world, throughout both APAC and EMEA, to give multinational enterprises the additional scope they need to enjoy the convenience and support of a single provider across various international locations.
A Positive Move for the Connected Global Enterprise
The delivery of a more comprehensive collaboration strategy is a smart move for BroadSoft, particularly as studies suggest that international performance has emerged as a crucial concern for many companies. In fact, one McKinsey Global Institute report released in 2016 found that cross-border bandwidth should grow by nine times in the next five years, thanks to a rising demand for reliable intracompany traffic.
As the world becomes a smaller place thanks to digital transformation (DX) and new solutions for cross-border collaboration, enterprises are growing increasingly reliant on services that they can access at any time, from any device, in any location around the world. That's exactly the kind of solution that BroadSoft is now trying to offer with their localised data centres.
By giving worldwide companies more opportunities to access contextual intelligence solutions and seamless features and functionalities through a scalable platform, BroadSoft is showing their value to the entire communication market.


Dino Di Palma, Chief Revenue Officer, BroadSoft[/caption]

