Demand for cloud-based communication solutions has grown drastically in recent years.
According to recent studies, the cloud communications platform market is expected to grow at a whopping CAGR of 27.7% through to 2028. Today’s companies are rapidly embracing the cloud to access greater levels of agility, scalability, and flexibility within the evolving workplace.
Cloud-based unified communication platforms provide companies with powerful opportunities to unify and synchronize teams in the age of hybrid and remote work. They eliminate the complexity of using multiple distributed tools and ensure staff can stay productive wherever they are.
However, while the benefits of shifting to the cloud are clear for many companies, the transition comes with its own unique set of challenges. Configuring systems, connecting apps, and managing a cloud-based platform can be tricky for business leaders.
So, how do organizations overcome the challenges of migrating to the cloud?
Step 1: Create a Plan for Migration Success
An effective plan can make or break the success of a migration strategy. Unfortunately, when faced with rapidly changing workplace environments and unexpected issues (like the pandemic), many companies can prioritise speed over strategy. Though most companies want to transition to the cloud as quickly as possible, taking the time to assess the existing communication stack, and set goals for migration can reduce the number of hurdles leaders need to overcome.
“Cloud PBX is a perfect fit for businesses to streamline communications and connect the hybrid workforce, but it also requires careful planning and evaluation of the existing systems and infrastructure, as well as network bandwidth and quality,” said Prince Cai, Vice President of Yeastar.
Effective planning also ensures business leaders can find the right service providers for their cloud communication systems, based on factors like:
- UC functionality: Businesses need to first consider what type of unified communication platform can best-serve their needs. Not every UC platform is built the same. Some offer global coverage, while others provide more localised solutions. Some solutions focus heavily on calling functionality, while others combine telephony with video and messaging.
- Accessibility: In today’s flexible landscape, users need to be able to access unified communication tools across a range of devices and clients. It’s important to consider whether the ecosystem implemented offers web, mobile, and desktop clients.
- Interoperability: An open and interoperable UC environment will work seamlessly with IP phones, SIP trunks, and third-party applications, allowing users to transform and update their communications solutions as needed.
Step 2: Define How to Manage the UC Solution
Cloud platforms often make comprehensive unified communication solutions easier to manage and configure. Through web-based portals, system administrators can easily assign numbers to new members of staff, monitor usage and performance metrics, assign roles and permissions, and configure security settings.
Th right platform unifies various distributed communication tools into a single environment, allowing for complete end-to-end visibility, control, and easy customisation. However, the process of configuring and managing a UC solution will vary depending on the platform chosen. Today’s UC service providers need to support their enterprise customers, by giving them a clean, intuitive interface to work with, ideal for managing various administrative tasks.
At the same time, an effective platform will ensure resellers and MSPs can also monitor and manage the technologies they deliver to customers on a massive scale. Using their own backend environment, resellers can track things like service quality, dropped calls, and usage rates, to determine how to effectively support their customers.
Depending on their needs, business leaders will need to determine how much of the UC platform they want to manage on their own, and how much support they’ll need to leverage from their providers. Working with a managed service provider, for instance, can take the pressure off the management team, giving companies access to more support with configuration and administration.




