Promethean has entered into a distribution partnership that makes Exertis AV its new authorised distributor in Germany and Austria.
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From July 1, 2024, one of the biggest and best-known value-added AV media distributors in Europe, Exertis AV, will work within a dual distribution model to support retailers in north and south Germany, with local contact points in the regions.
The world-leading educational technology company, Promethean, already has other distributors in the region, but Exertis AV provides partners with another distribution option.
Jean-Michel Koch, Vice President of Sales, Central Europe, UK & Ireland at Promethean, outlines some of the key implications of the distribution partnership: "Promethean is a company built on partnerships and this is another carefully selected connection to support our resellers.
This appointment gives us a better infrastructure to provide schools and businesses with technology across a wide range of budgets and industries and ultimately makes us a more agile and flexible company to work with."
Exertis AV ‘Goes the Extra Mile’
According to Promethean, the new distribution agreement allows educational centres and business customers to access its solutions via official distribution partners.
It describes Exertis AV as a “comprehensive new dealer base” for its network, which will also add strength to its German and Austrian business environments.
Furthermore, Exertis AV represents a strategic fit for Promethean as a company that works to cater to the needs of partners and “goes the extra mile” to “inspire” its customers.
Exertis AV will host the full portfolio of Promethean technologies, which it can connect with those in educational and business industries based on their individual budgets and requirements.
Such solutions include the interactive displays ActivPanel 9 and ActivPanel LX, which can be used alongside Promethean customer strategies.
