ScreenCloud’s digital signage solution is expanding its employee engagement and workplace productivity capabilities by integrating Microsoft Azure.
The integration enables real-time information to be displayed on workplace screens via Microsoft applications, including Teams, Power BI, Viva Engage, and SharePoint.
The solution is available from the Microsoft Azure Marketplace, which reduces finance and procurement costs.
Mark McDermott, CEO of ScreenCloud, added context to the integration: "The days of relying solely on video and image files for digital signage are fading fast, ScreenCloud envisions a future where content is dynamically generated from the web, leveraging deep integrations with strategic partners like Microsoft.
“Our collaboration empowers customers to elevate employee engagement using the content and systems they already have, but now reaching the entire workforce via screens, not just the knowledge workers."
ScreenCloud is integrating Azure Kubernetes Services and Azure DB for PostgreSQL, as well as other services, to bring real-time information directly to workplace screens.
As a result, deskless and frontline workers can access critical updates, training materials, and insights. Such workers account for a staggering 80 percent of the global working population, according to a study by Emergence.
Digital signage goes some way to supporting these workers with research by McKinsey Global Institute finding that enhanced internal communications can increase productivity by up to 25 percent.
A meta-analysis of 1.4 million employees by the Gallup Organization also found there were 41 percent fewer quality defects when workplace engagement had been improved by 22 percent.
Most of ScreenCloud’s clients already create and store content using Microsoft’s range of applications.
Now, ScreenCloud’s solutions gather information from these applications, including SharePoint files, Power BI dashboards, and Teams content, strengthening its collaboration with Microsoft even more.
Customers are able to use more recent content to gain insights and bolster employee engagement, without needing to manually copy content across.




