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UC&C22 Nov 2019 · 3 min read

VoIPstudio to Strengthen Offering with Analytics

VoIPstudio is all about customer feedback. They’ve proven that over and over this year, launching integration after integration with key cloud-based systems

VoIPstudio analytics feature

VoIPstudio is all about customer feedback. They’ve proven that over and over this year, launching integration after integration with key cloud-based systems. Until recently, VoIPstudio focused on providing VoIP telephone services to SMBs.

Today, they seem to have their sights set on larger businesses because of what I learned in a recent sit down with Rob Seymour, Marketing Director, VoIPstudio. He told me, they’re working on a new integration with Grafana, an advanced open-source data analytics platform. VoIPstudios’ latest is sure to make its offering more attractive to larger companies, especially when it is available early next year.

Because of Grafana’s well-thought-out design, VoIPstudio customers will gain access to data beyond call analytics. They will even be able to collect data from other key parts of their business. Seymour says they are well aware of what advanced analytics will do to thrust them into another market. More importantly, VoIPstudio will add to the amount of value current customers get with the introduction of the advanced analytics integration.

The Grafana Advantage

The current analytics platform VoIPstudio leverages, they developed in-house. It is a suitable proposition for SMBs. But for businesses looking for more advanced features such as the ability to share data and dashboards across teams, their latest could be what you need. It is for those who want to make use of hundreds of dashboards as well as plugins thanks to an extensive library.

Grafana even offers ease of installation, and the new integration will let VoIPstudio users create heatmaps, histograms, graphs, as well as geo maps. Alerts via Slack and other popular collaboration tools will also be a possibility. Ok - I am done listing features now, you get the point. VoIPstudio is taking data analytics seriously, and adding a ton of useful new features to its platform. So, why the change in direction? Seymour told UC Today:

“We wanted to drive value for current and future customers, this is why we decided to integrate with Grafana. Realizing the powerful nature of Grafana’s open-source framework, the integration made a lot of sense"

Seymour says it is the extra value VoIPstudio provides that sets it apart from the competition, and what allows it to keep its pricing competitive as well. It still competes in a contentious arena, with the likes of 8x8 and RingCentral.

VoIPstudio is Already Valuable

An investment in a strong telephony system like VoIPstudio will put any business on the right track. They continue to advance their solution and offer a range of add-on tools like unlimited call recordings along with wallboards to help further drive ROI for their customers.

VoIPstudio has everything a small business needs to set up a functional call center out of the box, no need for upgrades or extra features. I’ve mentioned VoIPstudio's pricing before, and it is difficult to beat. They start at £3.99 a month for a pay-as-you-go plan. Users pay £9.99 for a national plan and £19.99 for an international plan, making it one of the most affordable cloud-based calling solutions on the market.

 

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