Zoom is introducing enhancements, incentives, and support programs to strengthen its partner program.
The Zoom Up Partner Program aims to empower partners and offer a clear path to growth and success.
The 2.0 version of the Zoom Up Partner Program is set to launch in early 2024, featuring revamped partner levels named Silver, Gold and Platinum to align rewards with partners’ investment in Zoom.
The program will offer tiered rewards based on the partner’s level and performance.
Partners achieve Platinum level by demonstrating knowledge and skills across the Zoom portfolio through obtaining multiple product competencies and showcasing breadth and depth of expertise.
Existing partners will automatically transition to their corresponding level at launch and will immediately have the opportunity to move up the levels.
Todd Surdey, Head of Global Channels and Business Development at Zoom, emphasized the significance of providing partners with the right tools and resources to facilitate their growth and success, acknowledging their critical role in Zoom’s growth.
“Because partners play a critical role in Zoom’s growth, we recognize that they must have the right tools and resources readily available to forge a clear path to expand and succeed,” said Surdey.
“This next evolution of our partner program will unlock unparalleled opportunities and profitability for partners, and I look forward to the continued acceleration of the Zoom growth in collaboration with our partner network as we carry forward in this next chapter.”
The upcoming phase of the Zoom Up Partner Program will be available to all partner types, focusing on empowering partners to grow their practice alongside Zoom. This includes providing high-quality solutions and services to customers and achieving greater rewards and profitability.




