To innovate is to do things differently.
It is to resist the status quo in favour of stepping bravely out of a comfort zone.
In Unified Communications (UC) and Contact Centers (CC), innovation to date has enabled providers to offer the real-time alarm, voice and video applications upon which the world now depends.
However, they have either been developed in-house at significant cost or purchased from global vendors as giant monoliths that are often over-engineered and lack the ability to respond in an agile, cost-effective way to users’ specific needs.
Dare to Outsource Telecom “Plumbing”
Today’s new generation of truly innovative providers can be even braver. They can dare to leverage the power of the cloud; they can dare to outsource technological expertise; and they can dare to use third-party building blocks as the foundations of a new, disruptive way-of-building model.
The potential prizes? Faster product development, improved customer experience, quicker problem resolution, reduced costs, increased profitability.
All those providers need is the support of an expert delivery partner that provides the backend – or telecom “plumbing” - that UC/CC providers need for functionalities such as routing, switching and media server capabilities, and the cutting-edge expertise to make it happen.
It’s Time to Disrupt How UC/CC Solutions are Built
“Typically, providers sell a solution with many times more features than their customers need, that is kept in their data centre, and for which they have full responsibility,” says Gunnar Reinholdsen, Founder at leading real-time communications platform provider iotcomms.io.
“The UC/CC solution is either built in-house as a monolith or purchased as a monolith from a vendor. The monolithic-built solution provides everything from the customer facing application to the backend functionality in one single codebase.
We believe there is an altogether different way in which they should be building their solutions, a more modern way. Frontend applications and backend functionalities are different things, require different competencies, and decoupling the two has numerous benefits. For UC and CC solutions providers we can provide the backend functionalities they need to be modern and successful.”
