During this year's Enterprise Connect event , Genesys, the global omnichannel customer experience, and contact centre solution leader, announced that they'd be contributing to stronger business performance with their own CX marketplace. The organisation debuted an "AppFoundry" marketplace service that brings together an ecosystem of more than 200 pre-built solutions for better customer experience.
The AppFoundry solution from Genesys is designed to make it easier for customers to access some of the latest and greatest creations in on-premise and cloud contact centre solutions, all within a single, and easy-to-use marketplace environment.
Creating the AppFoundry Ecosystem
According to Genesys, there are currently thousands of customers in their network using at least one of the integrations available on the new AppFoundry marketplace. The service includes solutions for a selection of verticals, ranging from financial services to healthcare and retail. Now, users will be able to access those services on a single platform that hosts partners like AWS, Plantronics, Vidyo, and many more.
The Genesys AppFoundry provides all customers with a single interface through which they can explore a world of pre-built integrations that they can use to enhance their own CX platform. The system comes with a one-click installation feature, so you can set up a new integration within a matter of seconds.
According to the general manager of machine learning services at AWS, Vasi Philomin, the AppFoundry should make it easier for businesses to take advantage of disruptive technology like machine learning, and AI. For instance, the natural language definition opportunities of Amazon Lex are available on the Genesys system.
Where Will Genesys AppFoundry Be Available?
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Chief Marketing Officer for Genesys, Merijn Te Booij[/caption]
To begin with, Genesys will be rolling out AppFoundry functionality with PureCloud, which can be automatically configured and installed on-demand. The company is planning on integrating one-click purchasing for PureCloud by the end of the year, before the capabilities start to extend to the rest of the portfolio too, offering services to PureConnect and PureEngage during the second half of 2018.
