Creepy or Incredible? Exploring iPhone 8 Facial Recognition

Technology at face value: The pros and cons of Apple's Facial Recognition update

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Published: August 30, 2017

Rebekah Carter - Writer

Rebekah Carter

According to a number of exhilarating news reports, the key feature of the upcoming iPhone 8 will be the ability to unlock your device completely hands-free.

Through facial recognition technology, your phone will be able to track your face and unlock instantly – no fingerprint required. There are even some whispers that suggest that the same technology could make its way into “Apple Pay” too so that you can make your daily purchases with a quick smile at your phone screen.

The introduction of a new feature is nothing new for Apple. As a brand that thrives on an identity of innovation, Apple introduces updated technology with every new iPhone. However, it’s fair to say that this change is more controversial than most. In a world where companies and individuals alike are becoming more concerned with the safety of their personal devices, could facial recognition technology be the cure to the security crisis? Or, is it more likely that this new update will simply complicate matters further, and inspire new privacy concerns for the modern consumer?

The Benefits of Facial Recognition: Security for The Future

Apple has earned something of a reputation for their devotion to security over the years. The latest update appears to be an effort by Apple to continue offering their customers the highest level of security available, while “phasing out” older fingerprint sensors that had been previously used to unlock iPhones.

The new system should use infrared systems, retinal scanning and forward-facing 3D sensors to track numerous points on a customer’s face, and unlock a phone within less than a few hundred milliseconds – regardless of whether that phone is laid on a table, or in the user’s hand. The speed of the unlock feature seems to be one of its key benefits – after all, no-one wants to wait forever to get access to their iPhone. At the same time, the security selfie feature also encompasses more “data touch points” for device safety than a fingerprint scanner, which can be hacked with nothing more than a chunk of Play-Doh.

Though in the past, facial recognition seemed to exist in the realm of military and federal agencies, forecasters now think that the technology should reach a revenue of about $9.6 billion in 2022, with a place in the consumer sector too. Despite concerns about user privacy, it’s worth noting that there are many benefits to using facial recognition software in today’s devices. For instance, facial recognition software offers:

  • Accuracy: Cameras are more powerful today than they’ve ever been. We’ve already begun to see the benefits of HD video for business conferencing purposes. As recent testing shows, newer cameras that use Infrared and 3D can identify individuals in an instant – even when they’ve changed their hair, the position of their face, and even the colour of their eyes with contact lenses.
  • Speed: As noted above, one of the main selling points of Apple’s new feature is its speed. The updated cameras can analyse and recognise a face in milliseconds. There’s virtually no wait time when you’re using your phone. Unlike with a finger scanner, where you’d have to remove your gloves, buff off any smudges, and hold your finger in just the right position, facial recognition offers instant access.
  • Security: As mentioned above, the Apple iPhone 8 facial recognition technology will use a 3D map of a user’s face for security purposes. With numerous data security points, facial recognition is far more secure than a standard fingerprint.

Is Facial Recognition a Privacy Nightmare?

While facial recognition technology might be beneficial from a security perspective – it still raises a few concerns when it comes to personal privacy. After all, it’s easy to feel uncomfortable about the concept of using your face as a password.

In recent years, several companies have begun to explore the potential of facial scanning for biometric security, and “Pearl ID“, the emerging software from Apple is simply another contribution to this trend. However, many consumers and companies are left questioning the value of facial recognition and wondering whether accessing this “new level” of security might also mean giving up basic human rights to privacy.

One of the most worrisome features of the new iPhone for those concerned about privacy standards, is the presence of a “resting unlock” feature. This technology means that your phone can continue to scan faces even when the device isn’t in your hand. In other words, unlocking your phone won’t necessarily be a deliberate action. It could mean that someone will be able to access your private data, simply by placing your phone in front of your face without your permission.

There’s also some reasonable concern about how Apple will be storing the images that its always-on sensors capture. Will the technology be saving countless pictures to a database somewhere, or will your data be available to your eyes only?

At the same time, when your face is your password, it’s important to think about just how secure your devices can really be. For instance, would it be possible for a thief to snap a picture of you when you’re on the street, then steal your phone and unlock it with the image?

The Samsung Galaxy S8 facial recognition device has already been hacked with nothing but a photo – so what’s to say the new iPhone would be any different?

If something goes wrong in terms of data security, or someone has access to a picture of your face that they can use to break into your devices – then there’s nothing you can do to defend yourself. You can change a password – but you can’t change your face.

What Makes Apple’s Technology Different?

Of course, there’s some hope that more information about the new technology will be able to minimise certain fears. Research into the data leaked about the new iPhone so far could be enough to alleviate concerns about security, even if basic privacy issues remain in place.

According to leaked information about the new iPhone 8, the facial recognition update is likely to be backed by “Realface” technology, following Apple’s acquisition earlier this year. While Apple isn’t the first company to use facial recognition software on their devices, they are the first to introduce such an advanced process. For instance, while Samsung Galaxy’s flagship relied on 2D mapping, Realface technology uses a 3D map for security, which delivers a 99.67% success rate for recognition. To put that in context, humans only have a 97.5% success rate.

What’s more, the Realface technology that Apple will likely use in its Pearl ID system has also been described as sophisticated enough to recognise the difference between photos, videos, sculptures, and real people. In fact, some reports suggest that Realface tech can even tell the difference between identical twins. In other words, you can’t just trick the software as you could with the Samsung Galaxy device.

The technology that Apple is using for its iPhone 8 delivery could make it the first real smartphone company to do facial recognition right. However, it’s important for consumers to remember that no biometric lock is without flaw. No matter how complex and perfect the system might seem, there’s always a new hacker finding a way around your security measures. All companies can really do, is try to stay one step ahead.

The Controversy of Facial Recognition

Facial recognition is a controversial feature.

In the past, both Facebook and Google have faced lawsuits over their use of facial recognition technology, which plaintiffs have claimed violate basic laws for privacy. Since recognising a face requires a system to build up a collection of pictures for reference, many consumers consider that an invasion they’d rather avoid.

Additionally, besides the possibility of lawsuits, it’s worth remembering that facial recognition can be a scary thing if faceprints become freely available. If companies can’t protect the data they’ve gathered properly, serious problems in security can begin to arise, as was seen not so long ago in a famous Russian app that generated the names and phone numbers of people on the street.

That being said, new technology always has its pros and cons. While facial recognition could fill some consumers with anxiety, it also has a wide range of benefits to offer, from the potential for better security to the development of even more convenient smartphones. As always, the trick is pushing the positive sides of a new technology, while minimising mistakes wherever possible with strong, reliable privacy measures.

How do you feel about the new iPhone 8 tech? Are you anxious, or excited? Join the conversation in the comments below!

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