Today’s companies need to go beyond the old-fashioned call centre to connect with their customers. Communication is evolving, both internally and externally. Communication Platforms as a Service allow organisations to build the strategy that fits best for both their audience and their employees.
The question is, which CPaaS platform should you choose? Plivo is a CPaaS solution that gives businesses the tools they need to engage and interact with customers through simple and efficient Comms building blocks. Let’s see what you can expect from this CPaaS strategy.
The Plivo CPaaS strategy
Plivo first launched their CPaaS offering in 2011, when the two founders for the company met on Github. Venky and Mike had been looking for a strong and flexible communication solution which worked on a global basis. When they couldn’t find the right option pre-built, Plivo decided to build their strategy for voice calling and messaging.
Today, the APIs and CPaaS systems available from Plivo include options for SMS messaging, voice calling, SIP, and Toll-Free numbers. Plivo also offers the PHLO development platform.
Thanks to the new “PHLO” development tool, it’s much easier for businesses or partners of any size to get involved with their own CPaaS strategy. PHLO offers the tools required to simply drag and drop messaging and calling capabilities into existing applications, ensuring a shorter development cycle, and built-to-order functionality. PHLO offers features like:
- 100% parity with XML and API solutions
- Pre-built templates to reduce your coding demand
- Free building (only pay for SMS and call)
- Alerts and notifications
- SMS surveys
- Voicemail
- Conference Calls
- Call Forward
- Cloud-based IVR
Alongside PHLO, Plivo offers a range of enhanced API platforms intended to help companies launch new communication strategies as quickly and efficiently as possible
Plivo SMS API Platform
Already, thousands of customers like Wix, Workday, and Atlassian are using the Plivo platform to create new immersive ways of interacting with their audience. For instance, the Plivo SMS API platform gives companies a way to tap into the convenient communication solutions available in the pockets of their target audience. You can create everything from appointment reminder campaigns, to SMS marketing strategies, surveys, alerts and notifications and more. Features include:
- Local phone numbers
- Shortcodes for SMS
- Alphanumeric sender ID
- Toll-free numbers
- Message queuing
- Number Pooling
- Area-code match
- Sticky sender
- Opt-out intent management
- Message body purging
- Message feedback API
- Support for any character set
- Two-factor authentication
Plivo Voice API Platform
The Plivo voice API platform promises to help companies “programmatically” control calls. With Plivo, organisations can receive, make, route, and manage calls around the world using a reliable business API. There are also plenty of getting started guides and templates to help get you started. The Voice API platform is available for conference calls, voice notifications, voicemail, cloud IVR, and call forwarding. Features include:
- Access any phone number
- Create browser-based applications
- SIP trunking and SIP device capacity
- Mobile application integration
- Call transfer
- Pre-recorded Audio
- Music on hold
- Call queuing
- Multi-party calls
- Voice transcription
- Speak text in 26 languages
Plivo Virtual Phone Numbers
According to Plivo, thousands of customers are already using their APIs and CPaaS strategies to integrate voice and SMS solutions into applications and existing communication stacks. The virtual phone number solution means that organisations have access to millions of mobile, national and local numbers across 120 countries. You can use your virtual numbers for call forwarding, conference calls, voicemails, SMS surveys and autoresponders. Features include:
- Toll-free numbers (voice)
- National numbers (Voice)
- Access to SIP devices
- Bring your own number
- Mobile numbers
- Local numbers
- Compliance with local regulations
- Instant activation and provisioning
- Number Porting
- High reputation score
- Unlimited scalability
Plivo SIP Trunking
Aside from their messaging and voice API solutions, Plivo also offers SIP trunking for global connectivity and reliability. With Plivo SIP trunking combined with a CPaaS strategy, you can access unlimited concurrent calls for your updated communication plan, while enjoying the benefits of pay-as-you-go pricing. Features include:
- Guaranteed 00.05% uptime
- PoPs located across 6 regions in 5 continents
- Guaranteed high-quality calling
- Encrypted trunks
- IP authentication
- Fraud alerts and protection
- Interoperability
- Self-service portal
- Separated trunks
What Makes Plivo Different?
Plivo focuses on getting its clients the tools that they need to grow and transform rapidly in today’s ever-evolving communications space. The result is a quicker and more effective way to connect with the market on a global level, using an enterprise-grade platform.
The pre-packaged templates that come with the Plivo CPaaS solutions allow developers to reduce the amount of time they dedicate to coding when they want to add SMS and voice features into their applications. What’s more, you can unlock the potential of the same app with people across 1,500 telecom networks and 200 countries, with unlimited scalability.
Plivo makes it easy to get started with their CPaaS solution too. The whole platform is engineered for high-quality performance and reliable uptime. The premium global network ensures better voice quality and dependable SMS delivery, and everything is offered through an easy-to-understand pricing model. While the CPaaS platform itself is free, you pay for the tools that you use, including the voice minutes and SMS texts that you send. To make the process more affordable, there are also volume discounts for companies that scale to a significant level.
Building CPaaS with Plivo
With PHLO and Zentrunk SIP trunking to enhance the CPaaS APIs solutions for voice and SMS, Plivo offers a simple and highly effective way to get started in the CPaaS environment. If you want to build custom communication stacks for either your own business or your enterprise clients, then Plivo can ensure that you drag and drop your way to customisable success.
Have you tried the Plivo CPaaS platform? What did you think? Let us know in the comments section.
