UC provider TelcoSwitch has launched its new 3Sixty platform to improve organisations’ inbound customer experiences.
The platform is an omnichannel software-as-a-service (SaaS) communications platform that enables companies to deliver improved inbound customer experiences by centralising communications channels including voice, email, and social media, alongside customer service, e-commerce, marketing, and pipeline management.
The new offering allows organisations to communicate with their customers across a wide range of channels, including WhatsApp, social media platforms, live web chat (including chatbots), and traditional voice calls, among others.
The 3Sixty solution also delivers a variety of integrations out-of-the-box, including eCommerce solutions Shopify, Magento, and WooCommerce, accounting packages like Xero, marketing platforms such as MailChimp, and cloud office services that include Office 365, Microsoft Dynamics, and Salesforce.
Russell Lux, CEO of TelcoSwitch, stated:
“Delivering a true omnichannel customer experience that transcends the traditional contact centre is something we’ve been working towards for the last two years. We’ve spent a lot of time assessing the market need, and evaluating our competitors, to ensure we deliver something that offers a technical and commercial advantage.
“Omnichannel was previously reserved for enterprise businesses, but we see a great mid-market opportunity, with many smaller businesses currently underserved and needing to enhance their customer relationships without financial barriers to entry. We believe 3Sixty is absolutely the solution to address that need”