Webinar: Preparing for a Future World of Video Conferencing

Pexip and Omdia’s upcoming webinar will consider the emergence of long-term strategy from crisis response

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CollaborationInsights

Published: May 4, 2020

Maya Middlemiss

The global response to the health crisis has seen an overnight shift to video conferencing as the cornerstone of day-to-day conversations, not just in business but also education, government, medicine and other settings. Practical, cultural, and technological barriers to adoption were all hastily overcome, as one jurisdiction after another rolled out emergency legislation to mandate home-based working.

As Pexip’s Karl Hantho, President of the Americas, described it, “when people ran out of the office they grabbed their essential tools, including virtual tools, and tried to make them work in new environments. In some cases they worked, in others they didn’t work as well as they should… But everybody did what they could, in order to get the job done.

And as the world looks towards a future in which the collaboration landscape will have changed forever, new strategic decisions will need to be made at every level, about how organisations want to work together and move forward.”

This is the subject of a free webinar from Pexip and Omdia on Tuesday, May 5th, How to enable long-term success with video conferencing, in which the subject of video communications at an organisational level will be explored in depth to support IT leaders and decision makers in formulating strategic plans for the future. As Hantho explained,

“there’s increasing survey research now indicating that some proportion of employees will continue to work from home offices. And other speculation about how meeting rooms will change”

Small flexible spaces had been the trend until so recently, but our post-Covid world will bring new concerns once we start to mingle again. “What about the notion of hot-desking, the idea of coming in and using space and equipment, when you don’t know who’s been there before…?  We’re going to need some rapid directional decisions, as part of a measured approach — leadership-driven rather than ad-hoc, for long-term success”. 

Planning for a phased transition back to the office will be vital for every organisation, and involve a broad range of considerations from real estate to vendor choice, and where video conferencing strategy sits long term will influence many choices.

So, the webinar will consider the critical factors organisations need to address when making such long range decisions. These include UX factors like ease of adoption and interoperability which are key to continuity-driven, ‘up-and-running-fast’ decisions, but also critical infrastructure criteria: Ensuring data security and privacy, scaling and growth, maximising ROI of existing solutions and future-proofing investments. Managers will also need to consider the role of synchronous video calling in the matrix of visible teamwork and overall online work and collaboration, balancing screen fatigue and helping colleagues maintain boundaries and work-life balance.

For business decision makers this webinar represents a great opportunity hear from and put questions to a senior communications analyst and online events experts from Omdia as well as Hantho. Forward-facing organisations getting ready to look beyond the immediate disaster response to a future of work as yet undetermined, would do well to engage in this conversation for a glimpse of what is to come.

Webinar Details

Subject: How to enable long-term success with Video Conferencing
Date: Tuesday, May 5, 2020
Time: 8 am San Francisco / 11 am New York / 4 pm London
Duration: 45 min + Q&A

 

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