Specialist distributor of AV equipment, Midwich Group, recently announced the extension of its distribution agreement with Aver, leading provider of visual collaboration and education technology. AVer’s collaboration solutions are the preferred choice of hundreds of thousands for rooms around the world, spanning all major conferencing solutions. The robust room and camera solutions have earned the company accreditation as a Zoom partner.
AVer’s solutions for collaboration are also Google Meet and Microsoft Teams certified. The full selection of professions AV and video conferencing products from AVer will be available to Midwich Group partners from now on, in the UK and Ireland.
The extended partnership adds to an agreement already in place between the pair via US distie Starin, which Midwich acquired last year
Supporting Global Distribution
The Commercial Director of the Midwich Group, Stuart Mizon said that the company is delighted to have created a new global distribution agreement with AVer. The video conferencing and AV portfolio solutions from AVer suit every environment and vertical. What’s more, the company’s simple plug-and-play setup ensures easy installation of devices for all channel partners.
A number of AVer products also come with extra peace of mind in the form of five-year warranties.
Commenting on the partnership, UK & Ireland Manager of Channel for AVer, Joe Smith said that it’s amazing to work alongside a global leader like Midwich. The company’s route to market fits well with what AVer does as a company and should enable continued growth for the brand. The video conferencing solutions offered by AVer, alongside their passion for the industry, will make this partnership even more exciting.
Channel Sales Manager for UK and Ireland at Aver, Chris Godsalve noted that after working with Midwich previously, the team believes the partnership is a great opportunity. Midwich has a reputation as a leading value-added distributor of AV solutions, which ties in nicely with the AVer strategy to deliver award-winning technology.
Looking into the Future
Both AVer and Midwich are thrilled to be working together on solutions that support people in working together more effectively in a new environment. This partnership is particularly valuable now, after the pandemic has pushed companies to deliver more solutions for enabling collaboration and communication for audiences on both a global and local scale.
The two companies’ collective passion for delivering amazing experiences to channel partners makes the collaboration a great opportunity for both.
