Zoom to Deliver on Zoomtopia Promises

Zoom Voice, meetings and conference room enhancements

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Zoom Delivers Zoomtopia
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Published: January 31, 2019

Rebekah Carter - Writer

Rebekah Carter

Zoom, one of the best-known brands in the world for video communications, blew customers away at their Zoomtopia event in 2018, with the announcement of several upcoming functionalities and features.

Designed to provide a more complete unified communications platform for users, Zoom’s product updates included everything from a new voice platform to conference room enhancements and compelling meetings capabilities. Now, Zoom is delivering on all of its promises with the arrival of general availability for each update.

Introducing Zoom Voice

Following considerable beta testing, Zoom Voice, the cloud phone strategy from Zoom, is now available to customers as an add-on to the Zoom platform. Inbound and outbound calling is supported through PSTN, and the range of telephony solutions ensures that customers will be able to replace their traditional PBX for a fully-consolidated Zoom strategy. Currently, Zoom Voice is available for Canadian and US customers with more than 50 customers, though it will be going global throughout this year.

Zoom Voice identifies Zoom as a serious upcoming challenger in the unified communication space, giving depth to its already popular video and meeting room portfolio.

Enjoy Enhanced Zoom Meetings

Along with the introduction of Zoom Voice, Zoom also promised to update and improve the desktop user experience for their “Meetings” service. The application is now more modern and streamlined, with upgraded features such as:

  • Virtual backgrounds without the need for a green screen – create a professional appearance by displaying any image as your background during a Zoom meeting. Various devices, including the iPhone 8, iPad 9.7 and Mac i7 will no longer need green screens to use this feature. Windows will be supported by the end of the second quarter this year
  • 1080p video – All Zoom Enterprise and Business users with high-performance computers will be able to access 1080p
  • New desktop features and experiences – Zoom’s desktop app is now available through a single window, instead of 2, with group and personal channels, starred contacts and messages and more
  • Audio Signature – A new security strategy adding ultrasonic identification marks to audio streams so that companies can identify the source of leaked audio

Workspaces and Conference Rooms

In the conference room environment, Zoom’s new updates include various extension products, scheduling, and signage display, Zoom Rooms update, and a SIP/H.323 conference room connection.

Updates available by the end of January 2019 include:

  • Redesigned Zoom Rooms Administrator Portal with enhanced management functionalities and usability, such as updated room alerts, room type filters, and remote management capabilities
  • Zoom Rooms enhanced interoperability with one-click join for HD video and audio, automatic SIP/H.323 connections and more
  • Zoom Rooms for Touch: Dual-screen support for one touch and one non-touch devices, multi-page whiteboards, and;
  • 1080p support for content sharing and Zoom Rooms video
  • Usability enhancements with webinar raise hand features and waiting room solutions

The Zoom App Marketplace

Created as a hub of innovation for third-party developers and Zoom, the Zoom app marketplace makes it easier for companies to enhance their Zoom platform with new features, including Zoom for HubSpot, and LinkedIn Sales Navigator.

According to the Head of product management for Zoom, Oded Gal, the Zoom team is proud to deliver on the promises made at Zoomtopia last year, creating a more frictionless experience for customers. By adding cloud PBX, updating the desktop experience and offering new conference room functionalities, Zoom is making its offerings more appealing than ever.

Zoom customers can either update their Zoom client or contact the company to access the new features.

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