Unify, the Atos brand for collaboration solutions, today launches a new campaign exploring how technology is impacting workplaces and employees across the UK. The campaign will prompt discussions and encourage a better understanding around how people’s day-to-day working lives have been changed by new technologies, such as AI, the gig economy and Industry 4.0, particularly in the retail and manufacturing sectors.
As part of the campaign, Unify will work closely with partners to encourage businesses to sign up to one-on-one workshops to understand how digital technology has disrupted their business and find and implement enterprise communications solutions that help them create their own workUtopia.
To kick-start the conversation, Unify hosted a filmed discussion with the Chairman of ASOS and former MD of Amazon UK, Brian McBride, and Dave Michels, founder of TalkingPointz, exploring how digital disruption is impacting the retail sector and the challenges this poses to new and traditional retailers.
Commenting on the launch of workUtopia, Paul Cunningham at Unify, said: “Every person is completely different when it comes to what they imagine their perfect workplace looks like and this places immense pressure on businesses to find the right solution for their business and people’s needs. Technology has only increased this gulf and with the wide range of collaboration and communications tools available to businesses, it can seem like a never ending task to find a solution that appeals to individuals and customers and makes business sense.
“At Unify, we work at the front line of this technological change and digital disruption, and we’ve seen first hand how workplaces are becoming increasingly collaborative, agile and connected, but also more difficult to manage. This campaign will give us and our partners a deeper insight into current issues impacting manufacturing and retail businesses in the UK, and let us work collaboratively to find a solution that works for them to deliver genuine business change and find their workUtopia.“
Video, digital and bespoke marketing content will be available for Unify’s partners via their industry-leading Partner Portal, and businesses can sign up for a workUtopia workshop by visiting workUtopia’s dedicated website.
Unify is the Atos brand for communication and collaboration solutions. At the core of the Atos Digital Workplace portfolio, Unify technology enables organisations of all sizes to transform the way they collaborate, creating a more connected and productive workforce which can dramatically improve team performance, individual engagement and business efficiency.
Atos is a global leader in digital transformation with 120,000 employees in 73 countries and annual revenue of €13 billion. European number one in Cloud, Cybersecurity and High-Performance Computing, the Group provides end-to-end Orchestrated Hybrid Cloud, Big Data, Business Applications and Digital Workplace solutions through its Digital Transformation Factory, as well as transactional services through Worldline, the European leader in the payment industry. With its cutting-edge technologies and industry knowledge, Atos supports the digital transformation of its clients across all business sectors.