As the lines blur between workplace design, employee experience, and collaboration technology, AV is stepping out of the shadows and into the spotlight. In this expert-led discussion, UC Today’s Kieran Devlin is joined by Brad Hintze, VP of Global Marketing at Crestron, to explore why enterprise AV is no longer just about cables and cameras—it’s now a foundational layer of modern workplace strategy.
In this insightful interview, Brad Hintze shares how AV is transforming from a background support tool into a strategic enabler of hybrid collaboration, culture, and business continuity. As enterprises invest in smarter, more scalable meeting spaces, the conversation turns to the real forces shaping AV in 2025: rising user expectations, seamless AI-powered experiences, and the growing need for infrastructure that can evolve over time.
Brad and Kieran discuss:
- Why AV now sits at the heart of workplace design and digital employee experience
- The importance of building integrated, scalable ecosystems for consistent, invisible AV
- How Crestron’s One Beyond 2.0 firmware update brings broadcast-level video intelligence to meeting rooms
- The role of automation, smart spaces, and high-quality AV in enabling AI features like Copilot and Zoom AI
- Why enterprises must treat AV as long-term infrastructure—not a short-term fix
If you’re an IT or AV leader shaping hybrid work strategies, this video is packed with practical insight and forward-looking perspectives. Watch now to learn how Crestron is helping organisations unlock the full potential of their spaces through smarter AV.
