In every industry, demand for unified communication technology is growing. By 2027, the industry is set to reach a value of $293 billion, thanks to the unique benefits it can offer.
Since the pandemic in particular, Unified Communications tools have proven to be an essential part of keeping teams connected and ensuring ongoing business success. Through a combination of voice, video, instant messaging, and other essential components, UCaaS technology allows staff to work together more effectively.
If you’ve been planning in implementing UC in your transportation business lately, but you’re struggling to sell the value to your stakeholders, don’t worry. Here’s how you can build a business case for unified communications in transportation.
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Highlight the Power of Connected Teams
From the back office to the train station, keeping people in the transportation industry connected is the first step in ensuring creativity, innovation, and productivity. The transportation landscape is primed for transformation, but significant change happens only when people can work together.
With Unified Communications and Collaboration tools, transportation brands can align their workforce around challenges and tasks facing everything from logistics to public transport. Together, experts, engineers, and customer service professionals from around the globe can work in unison regardless of where they’re located.
The flexible nature of UCaaS also means staff on the field can reach back-office professionals and other members of staff wherever they are, so nobody is out of the loop. UCaaS is perfectly suited for the ever-flexible hybrid working space.
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Address the Potential for Productivity
Teams capable of working more effectively together are naturally more likely to perform productively than their counterparts. However, UCaaS tools can also achieve a lot more than just enhanced collaboration. With a unified communication platform, employees can gain access to all the tools they might need to get their jobs done, in one aligned space.
Unified Communications technology in the transportation environment can allow business leaders to send instant alerts and real-time information to employees when they’re on the move or located in different positions around the country. UCaaS systems which integrate with additional tools like task management systems and workforce management tools can keep staff operating effectively on the same page as their colleagues.
A more productive teams means not just better business outcomes overall, but happier customers, and improved brand reputation too.
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Pinpoint Chances for Innovation
UCaaS environments are quickly becoming the central workplace and the hub of innovation for many flexible and hybrid teams. Not only can teams communicate and collaborate in these ecosystems, but they can often gain access to a range of other powerful solutions too, like AI chatbots, data analytics tools, and valuable reporting systems.
A UCaaS environment can immediately open the door for business transformation by providing an end-to-end solution for collecting valuable data about communications and business processes. When your various forms of communication and collaboration are connected, it’s easier to get a clear picture on what makes a difference in your company.
Many companies in the UCaaS environment are also looking into ways of bringing other “as a service” offerings into the UC space. For instance, with Communication Platforms as a Service (CPaaS) and APIs tied into the UCaaS environment, companies can implement IoT and 5G connections into their networks, to pave the way for smart travel.
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Champion the Power of Experience
Experience is one of the most important defining factors in a company’s ability to succeed. In the transportation sector, brands are dealing with the challenges of higher customer expectations, as well as increasing risks and dangers prompted by the arrival of the pandemic.
With Unified Communications as a Service, businesses can invest in both staff experiences, and customer experiences at the same time. Employees get an all-in-one environment where they can find the support and guidance they need from colleagues and knowledgebase documents in seconds. These empowered employees can then deliver a better level of service to customers.
When employees have environment where they can collaborate and create more effectively, end-users benefit from better transportation ideas and opportunities. As your business evolves, you can even consider aligning UCaaS and CCaaS (Contact Centre as a Service) for your transportation brand.
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Consider Cost-Effectiveness
One of the biggest selling points of UCaaS, is its cost-effectiveness. Companies can easily scale their investment in communication technology up or down to suit the needs of their transportation business, implementing additional innovations and services whenever they see fit.
With Unified Communications as a Service, you can create an all-in-one collaborative and communication-ready environment for your team, regardless of where they’re working, or what they’re doing for your team. This means you don’t need to worry about buying a different technology ecosystem for your in-office staff and field workers.
UCaaS helps to keep everyone aligned on the same page, and ensures you can track costs throughout the company, for better budget management. You could even allow more of your back-office employees to work remotely with a UCaaS system, which reduces the amount you spend on office overheads.
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Discuss the Option to Eliminate Silos
With Unified Communications, transportation companies can be more agile, efficient, and innovative. Most importantly, however, they can also enjoy an aligned environment where information and data flows smoothly between all members of staff. Silos can be a serious concern in the transportation landscape, where real-time data and information is often crucial to making decisions.
With Unified Communications, you can build a digital workplace for your employees, which gives every team member, from your field staff to your administrative experts, a seat at the table. This flexible, hybrid space reduces the risk of knowledge gaps, and can even improve overall compliance within your company, by ensuring you can keep track of processes and data.
As the transportation landscape continues to evolve, investing in UCaaS will be one of the first steps many companies can take towards a brighter future.
