Women in CX to Redefine the Future of Customer Experience at 2025 UnConference in Berlin & Miami

Two exclusive, 24-hour gatherings, and with just 50 women per city. There will be no slides and no suits, just bold, human-centred conversations that challenge the status quo in CX

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Women in CX to Redefine the Future of Customer Experience at 2025 UnConference in Berlin & Miami UC Today News
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Published: August 11, 2025

Kieran Devlin

In a world where AI, automation, and corporate churn dominate headlines, customer experience can easily lose its human heartbeat. However, in September and November 2025, two intimate, high-impact events will address that very problem.

The Women in CX (WiCX) UnConference series returns, with two global stops: Berlin (23–24 September) and Miami (18–19 November). Limited to just 50 women per city, these 24-hour immersions promise more than networking. They’re fundamentally about rewiring the conversation on CX, and putting women squarely at the centre of the movement.

“This isn’t just another conference — it’s an experience built for women, by women,” said Meg Coates, Head of Operations at WiCX.

Every detail reflects what our members told us they need — time to travel, space to contribute, and moments to connect.”

Why These Two Events Matter for Women Leaders in IT, CX, and Beyond

Forget passive PowerPoints and endless panel queues. The UnConference format means every attendee helps set the agenda. Using Open Space Technology, participants propose the topics, lead the discussions, and co-create the solutions. It’s about collective leadership rather than a set speaker list.

What to expect in Berlin and Miami:

  • Curated intimacy: Just 50 women per city, creating high trust and high energy.
  • Immersive agenda: 11:30am (Day 1) to 3:30pm (Day 2), giving space for meaningful connection.
  • Local flair: Berlin: Riverside garden BBQ and storytelling under the stars. Miami: Rooftop pool party with mojitos, salsa, and skyline views.
  • Optional post-event experiences: Berlin: Vabali Spa outdoor wellness retreat. Miami: Private sunset cruise through the Miami River and Biscayne Bay.
  • Professional brand boost: Free headshots for attendees.
  • Actionable outputs: The WiCX Playbook, capturing the boldest ideas from each event.

Clare Muscutt, Founder and CEO of WiCX, stressed the CX industry is “at a crossroads.” She explained:

As AI, automation, and broken corporate systems evolve faster than ever, we need to stop maintaining the status quo and start designing something better. ‘Moving Beyond’ is about stepping into that space — and women are best placed to lead the change with empathy, innovation, and real-world collaboration.”

“Moving Beyond”, The 2025 UnConference Theme — And Challenge For Attendees

The rallying cry for the 2025 series is Moving Beyond — a challenge to every woman in CX to leave behind:

  • Burnout, bias, and broken systems.
  • CX as a silo instead of a strategic driver.
  • Metrics like NPS as the sole measure of success.
  • The false choice between human and commercial value.

Instead, WiCX is championing an inclusive, impactful, and human-centred industry, one that values empathy as much as efficiency and innovation as much as outcomes.

For IT, CX, and C-Suite leaders, this is a chance to debate the future of customer experience and design it in real time, with peers who share your ambition and understand your challenges.

Berlin or Miami, Which Will You Choose?

With tickets capped at 50 women per city, this is an opportunity that prioritises depth over volume. Whether you’re scaling CX operations, integrating AI into service models, or leading a transformation initiative, the WiCX UnConference offers the degree of strategic and personal insight you can’t get from a webinar or a 1,000-seat hall.

“Going global with the UnConference is a defining moment for our community,” Muscutt said. “It proves what’s possible when women come together to build something different.”


If you’re ready to move beyond outdated models and be part of a global network of women shaping the future of CX, choose your city and secure your place now:

Book your ticket for Berlin or Miami — and bring your boldest ideas to the table.

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