Single Order Generic Ethernet Access (SOGEA) represents the biggest sales opportunity for partners for the next five years.
That is the message from Voiceflex Sales and Marketing Director, Paul Taylor, who is predicting a βland grabβ for the remaining businesses still relying on ISDN and PSTN connections due to be switched off in 2025.
Speaking to UC Today, Taylor added that those early adopters to SIP solutions are in the best position to take advantage of this opportunity.
βBusinesses have no choice, they have to move across so the question is not if theyβre going to move, itβs when theyβre going to moveβ
βWeβve been saying for years that the reseller or customer that provides a data service to the end user has the umbilical cord to that company. So anything that the user does, whether itβs data storage, whether itβs security monitoring, they should really be going to that reseller to make sure theyβve got the connectivity and the facility to run their applications.
Itβs very unusual to have a customer that will buy their data service off one company and their SIP or hosted services off somebody else. So I think weβll see a big land grab for customers who will probably have other services rolled in as well. For example, SME businesses with one or two users will have applications rolled in a hosted voice package.
Thatβs why itβs going to be such a land grab and the smart ones that built their SIP estate in the early days, went through the pain, and have come out the other end a lot better and a lot stronger. I think you will see the huge push in the marketplace because itβs probably the biggest land grab left in telecoms before 2025.β
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