Frost & Sullivan Names NFON AG in Top 10 Most Innovative UCaaS Companies

In an increasingly competitive market, this German cloud communications provider has proven that it is a top contender 

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Published: October 21, 2020

Gabriel Avner

Technology Reporter

Munich-based cloud PBX provider NFON AG announced this week that it has been named as one of the top ten most innovative companies in Europe in the hosted IP telephony and UCaaS market by the global consulting firm Frost & Sullivan.   

In their Frost Radar™: Benchmarking Future Growth Potential report, the consulting and research firm surveyed some 120 companies that operate throughout Europe, including in the British market.  

According to their report, analysts measured the selected companies utilizing metrics including scalability of innovation, R&D, product portfolio, leverage of megatrends, customer focus, growth pipeline, vision and strategy, and sales and marketing.   

Putting the Report into Context 

While every company likes to find itself in the winner’s circle when it comes to analyst reports that can impact their desirability to customers, the Frost Radar’s breadth of scope has helped to shine a favorable light on a number areas that NFON AG has shown significant growth in over the past year. 

The companies were assessed based on two indices of metrics across multiple markets. The first looked at their growth in the market in terms of how they have improved their place not only against competitors but as far as building out a strong strategy and better serving their customers. The next metric took into account how they have grown out their product in terms of innovation and leading trends in the market. Here, analysts were looking for companies that offer solutions and products that not only meet current customer needs but also exceed expectations to stay ahead of the trends. 

“According to the consultants, the companies in the Frost Radar are industry leaders in terms of growth, innovation or both. They are instrumental in leading the industry into the future,” Hans Szymanski, CEO and CFO of NFON AG, said in his statement, noting that,

“To be positioned here among the top ten companies is a confirmation of our success to date and underlines how right our growth strategy is” 

By making it into the top ten of companies in the European market, NFON has made an impressive showing that they are decisively competitive in this growing market that has seen an ocean of changes over the past year. 

Harnessing the Cloud to Better Serve the Market  

To say that 2020 has been a critical year for the IP telephony and UCaaS market, would of course be an understatement.  

Even before the start of the COVID-19 pandemic, the market was already making its transition towards the cloud as many organizations looked to take advantage of the operational and cost advantages of working with a cloud-based service provider. 

Hans Szymanski
Hans Szymanski

So, when the virus forced organizations across the world to shut down their offices and move to a work from home arrangement, there was a scramble to find providers of cloud-based services that could help them keep their operations running with minimal disruption.  

It was in this backdrop that NFON AG has shown itself to be more than ready to take on the challenge of meeting this sudden surge in demand. Their cloud-PBX service Cloudya allows their customers to communicate more effectively, all without regard to location. For their customers, it means that their employees could continue working from home or basically anywhere that has an internet connection.  

A Business Model with the Right Market Fit for the Future 

NFON AG has emerged as one of the market leaders during this challenging time, expanding with over 2,700 partners and more than 40,000 customers in 15 European countries as they help customers to make it through this difficult time with less friction and lower costs. 

“Our business model offers enormous potential for responding to the momentum in the market,” says Szymanski, declaring that,

“Our goal is clear: We want to become the number 1 for cloud telephony in Europe”  

Building on this most recent validation from analysts that their direction is the right one to meet the needs of their customers, NFON AG intends to take advantage of the momentum in the market by further expanding its pan-European partner network, integrating additional UCaaS solutions into its product portfolio, and expanding its development capacities at its new R&D location in Portugal. 

 

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