Vonage Receives the Frost & Sullivan Competitive Leadership and Strategy Innovation Award

Vonage recognised for their CPaaS and UCaaS strategies

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VonageFrostSullivan
Unified Communications

Published: March 13, 2018

Rebekah Carter - Writer

Rebekah Carter

Leading cloud communications company, Vonage recently received recognition from industry analyst Frost & Sullivan for their powerful CPaaS and UCaaS services. The brand earned the Competitive Strategy Innovation and Leadership accolade for North America for their comprehensive portfolio of communications solutions through Nexmo.

Elka Popova
Elka Popova, VP and Senior Fellow at Frost & Sullivan

According to Senior Fellow and VP of Frost & Sullivan, Elka Popova, The Vonage Nexmo API platform that allows the company to combine unified communications with contextual communications and third-party platforms generates exceptional productivity on the behalf of users. Frost & Sullivan believe that Vonage is uniquely positioned to drive enhanced business outcomes for customers, and that their cloud communications services could lead to better decision making, improved employee performance and enhanced speed to market.

The Frost and Sullivan Award

The Strategy Innovation and Leadership award comes as part of Frost & Sullivan’s “Best Practices” accolades, which are intended to recognise companies from a variety of markets for outstanding achievements in their fields. Every year, the organisation presents the award to the company that offers the best competitive intelligence to provide a strategy that leads to better customer satisfaction, stronger positioning in the marketplace, and strategic product development.

For Frost & Sullivan, Vonage was a clear winner for this year’s award, thanks to their intuitive approach to giving strategic, flexible, and innovative opportunities for growth to their customers. In the CPaaS and /unified-communications/ucaas markets, Vonage has been able to drive success by identifying unmet consumer needs and filling gaps in performance. Today, Vonage offers:

  • Improved customer engagement with a feature-rich /unified-communications/cpaas portfolio embedding messaging, voice, and chat solutions into mobile and web apps
  • Communications integration with third-party software and applications for customised business performance
  • Cost-effective UCaaS strategies to support the need for agile digital transformation in the diverse IT and communications space

Vonage Stands Apart from the Crowd

While there are many brands in the communications space that have accomplished amazing things over the last year, Vonage’s competitive approach to the marketplace and unique selling strategy has allowed to it grow astronomically. Today, the organisation is well-positioned to take advantage of opportunities in a range of market segments and respond to the digital transformation (DX) needs of modern consumers.

CEO of Vonage, Alan Masarek announced that the company is “honoured” to be recognised by Frost & Sullivan with an award that they have now earned four consecutive years in a row. The accolade is an obvious insight into Vonage’s dedication to giving businesses the technology they need to differentiate themselves in an ever-more competitive space.

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