IT leaders today face a growing challenge: how to balance the widespread use of popular consumer messaging apps with the stringent governance, compliance, and security demands of regulated industries.
Rather than pushing organisations to adopt new, complex unified communications platforms, vendors are now focusing on enhancing consumer messaging apps like Signal and WhatsApp with the features enterprises really require.
This approach meets businesses halfway by leveraging tools their employees and customers already use while embedding essential controls for regulated industries.
LeapXpert’s Signal Governance Solutions
LeapXpert recently introduced two solutions – Signal for Teams and Signal Native – to bring enterprise-grade oversight and compliance to the Signal app.
The platform has gained traction in government agencies and high-trust industries due to its strong end-to-end encryption and privacy features.
Signal for Teams integrates Signal messaging into Microsoft Teams, allowing employees to send and receive Signal messages from within Teams.
It ties into Microsoft 365 tools like Azure Entra ID and Purview, enabling automatic capture and archiving of business communications while separating them from personal chats.
This model, called Governed Mode, provides enterprises with visibility and control over Signal usage without disrupting employee workflows.
Signal Native embeds governance directly inside the Signal app on iOS, Android, and web platforms via native APIs. This solution is designed primarily for corporate-owned devices, allowing organisations to monitor and archive Signal conversations in real time without altering the user experience.
“Signal has become a vital channel for official communications in federal government and high-trust industries – yet most organisations have struggled to adopt it compliantly and securely,” said Dima Gutzeit, Founder & CEO of LeapXpert.
Signal’s use in government settings came under intense scrutiny earlier this year when it was revealed that senior members of the Trump administration had discussed sensitive military plans over the app.
The chat was accidentally disclosed after The Atlantic’s editor-in-chief Jeffrey Goldberg was added to the group, raising questions about the security and governance of encrypted messaging in official communications.
LeapXpert’s approach exemplifies a broader trend: businesses want to continue using secure consumer apps like Signal, but with the oversight necessary for compliance and governance.
Rather than requiring organisations to switch to proprietary platforms, the company is enabling enterprise readiness by integrating controls seamlessly into the apps users already prefer.
Infobip’s WhatsApp Business Calling
Infobip is taking a similar approach with WhatsApp.
The company recently launched WhatsApp Business Calling, enabling businesses to make and receive voice calls using their WhatsApp Business numbers – all within the native WhatsApp interface.
Calls can be initiated from chats, interactive messages, or deep links on websites and apps, ensuring customers never leave the familiar WhatsApp environment.
This feature integrates with Infobip’s cloud contact centre platform, Conversations, allowing customer service agents to switch effortlessly between chat and voice while maintaining unified conversation history and context.
A key aspect of WhatsApp Business Calling is branded calling: verified business profiles display company names, logos, and checkmarks during calls, helping combat fraud and boosting customer trust and answer rates.
This reinforces brand authenticity while providing secure, convenient voice communication.
“Our customers tell us voice remains critical for delivering exceptional service, especially for complex issues that require real-time interaction,” said Mijo Soldin, VP Voice and Telecom Strategy at Infobip.
“With WhatsApp Business Calling, we’re seamlessly blending the convenience of chat with the immediacy of voice – within a secure, branded environment that customers trust and prefer.”
Meeting Customers Where They Are
Both LeapXpert and Infobip’s offerings reflect a growing realisation that enterprises want to meet their customers and employees where they already communicate, rather than forcing everyone onto a new or separate UC platform.
Consumer messaging apps have enormous reach and familiarity, but their privacy-first designs can create compliance challenges.
By embedding governance, security, and enterprise controls directly into popular apps like Signal and WhatsApp, vendors are bridging the gap between usability and regulatory requirements.
This “meet-you-where-you-are” strategy reduces adoption friction, empowers employees, and enhances customer engagement, all while ensuring organisations can meet audit, security, and compliance demands.
