Teams is taking over, so what does that mean for Slack?
Microsoft Teams, one of the world’s leading solutions for enterprise collaboration, has been growing in popularity at break-neck speed over the last year. In March 2019, Teams turned two years old and announced that it was then being used by around 500,000 organisations worldwide.
What’s more, countless industry experts agree that Microsoft Teams is likely to be the go-to collaboration solution for enterprises in search of highly-professional tools that integrate with their existing productivity stack. After all, there are already countless businesses around the world that rely on other Microsoft offerings like Office 365, Azure, and Outlook.
A trending video from Section4, an NSFW business media company that offers short-form podcasts and video insights, recently addressed the impact that Microsoft Teams is having on other collaboration solutions like Slack.
According to Scott Galloway, the voice behind the recent video on Microsoft’s strategy for demolishing Slack’s position in the collaboration landscape, it’s a worrying time for companies like Slack. Although Slack might have been the brand that originally introduced the world to team collaboration as we know it today, it’s innovators like Microsoft Teams that are now capturing the most attention.
Galloway describes Microsoft Teams as a “Death Star” of the current economy – an industry powerhouse that prevents other younger and smaller companies from maintaining their presence in the market. As a compelling piece of the Office 365 portfolio, Microsoft Teams has almost completely overtaken Slack. Businesses interested in creating innovative collaboration solutions are now left to wonder how they can compete in a world where industry giants like Microsoft Teams are already so significant.
Galloway’s video highlights how Microsoft Teams built on the existing success of Slack in the communication and collaboration marketplace, combining a similar experience with their successful portfolio, to potentially chase Slack out of the marketplace.
Scott Galloway’s intriguing discussion on the significant impact of Microsoft Teams in the collaboration space compares Microsoft to a “Death Star” from Star Wars – a colossal creation capable of unprecedented destruction. According to Galloway, Microsoft has been slowly killing Slack over the last few years, focusing just a small amount of its attention on gradually undermining the alternative collaboration tool.
While it took Slack nearly 6 years to achieve 10 million daily active users, Microsoft Teams has already achieved 13 million daily active users in only 3 years. The question is, can Slack and other “rebel forces” in the collaboration landscape really fight back against something as significant as Microsoft Teams? Scott discusses the idea of launching a rebellion against the Death Stars of the economy in his latest video, with plenty of useful insights that are well worth checking out.
What do you think about the rise of industry death stars? Do you believe that Microsoft Teams will destroy Slack once and for all? Let us know in the comments, or join the conversation on social media.