Welcoming Ron Griggs to Avaya as VP of System Integrator Relations

Avaya brings new expertise to the team

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Unified Communications

Published: May 3, 2018

Rebekah Carter - Writer

Rebekah Carter

Global leaders in digital communications, Avaya have spent a lot of time in the media lately, as they launch their way into a new software-focused future. This year, the organisation has spent more time and effort on harnessing their skills in the cloud sector, while building stronger relationships with their dedicated channel team. This month, Avaya announced the arrival of a new member to their leadership group, in the form of Ron Griggs.

Coming to Avaya from a position of alliance sales executive management at Deloitte, Griggs has plenty of experience working within the digital industry. His new position at Avaya as “Vice President of System Integrator Relations” will require Ron to work closely with system integrators around the world, supporting Avaya’s go-to-market strategy with a focus on high-quality tools, resources, and assets for growth.

Bringing Expertise and Skill to Avaya

Griggs and his team will be responsible for managing and developing System Integrations relationships across a range of different areas, from sales and marketing to business offering development. Today, system integrators in the communication environment can play a significant role in guiding decision-making processes. As such, Avaya believes that a close relationship with them will help to showcase their products and services as powerful emerging products for the marketplace.

Griggs has proven his ability to thrive in strategic roles over the years, which is why the CEO of Avaya, Jim Chirico believes that he’ll prove to be an outstanding addition to the team. Before his position at Deloitte, where he worked alongside digital, cloud, and networking vendors, Griggs also spent over two decades at Accenture, working as a managing partner/director for more than 10 years.

Chirico noted that Ron has an in-depth understanding of the requirements and needs of a business when it comes to building new alliances with system integrators. Avaya believes that as they continue to build their partner ecosystem, Griggs will emerge as a valuable addition to the team.

Paving the Way for Digital Transformation

The decision to appoint Griggs as Vice President for System Integrator Relations is part of Avaya’s overall growth strategy. With his experience in various digital companies, Griggs should be able to contribute significant background knowledge and insight to his position and help to drive critical relationships between Avaya and the Systems Integrators responsible for leading today’s trend of digital transformation.

In a recent press release from Avaya announcing Griggs’ new position, the Vice President noted that system integrators are now playing a critical part in many go-to-market strategies. He is looking forward to getting involved with this new breed of partners and helping them to discover the full potential of the Avaya portfolio.

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