A Secret Amazon Messaging App? Introducing “Anytime”

Let's get to know the latest Amazon Feature

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Amazon Anytime
Unified Communications

Published: July 27, 2017

Rebekah Carter - Writer

Rebekah Carter

As the world of business collaboration and messaging apps seems to grow bigger and broader than ever, it’s easy to see why Amazon would want to get their foot in the door with their own branded offering. Lately, whispers have been gathering around the company’s development of a new app called “Anytime”, which is reported to offer many of the same abilities you might expect from any of your favourite messaging solutions.

Up until now, there aren’t many solid details about what form the final product will take, but we have heard that the retail giant has been surveying its customers about potential features they would like to see in the future.

What Can We Expect from Anytime?

Though the details remain particularly fuzzy, there are plenty of rumours and speculation around this new offering from Amazon. Apparently, “Anytime” is likely to be an all-in-one service, brimming with fantastic features for collaboration and communication. In fact, the app is supposed to be so appealing that some people believe it might rival the popularity of social media networks.

Anytime will be introduced with a strong focus on video calls, voice, and photo sharing, as well as messaging of course. Users will be able to:

  • Apply Instagram-style filters to their photos and videos
  • Use @mentions for other users
  • Use GIFs and stickers too

There’s even a chance to play some games.

Additionally, users should be able to call other individuals with audio and video conferencing features, create groups, and order products online.

Exploring Amazon Messaging

As per some leaked images taken from the survey, showing some possible features – the service should be encrypted and secure, which is good news for nervous users.

Amazon has already taken plenty of steps into the communications and messaging market in recent months. Earlier this year, it announced the development of the video conferencing app “Chime” which was created to compete with existing services like Skype for Business and Webex. Additionally, Amazon also added calling and messaging features to the Alexa range of devices.

It seems that Anytime is a more ambitious product, designed to compete against messaging apps like WhatsApp or Facebook Messenger. We’ll keep you updated as we learn more about the release.

 

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