Your Introduction to UC
We’re living in a new era of communication.
The age of fax and telephone calls has been superseded and enhanced by an incredible digital environment, complete with access to everything from smart voice technology to video. That means that “unified communications,” the art of combining all of your communication strategies, has transformed too.
By 2025, the UC market will hit a value of 167.1 billion. This increase in value comes from a growing prominence in the cloud, changing workforce dynamics, and the virtualization of devices and data. Here’s everything you need to know about the UC landscape of today and tomorrow.
Unified Communications is a concept that’s constantly changing and evolving.
Originally, most people saw UC as a convenient solution for bringing fax, calls, and email together on a single platform. Now, unified communications can refer to vast stacks of technology, featuring everything from instant chat and collaboration services to video.
Every year, new vendors and opportunities emerge in the marketplace, changing the way that we think about our day-to-day connections. At UC Today, we try to keep you one step ahead of the curve with trending insights and news roundups.
If you’re interested in finding out what’s going on in the UC space, you can check out our latest news and stories. If you want to learn more about what UC is, and where it’s going, read on.
Unified Communications, or “UC”, is one of the best-known concepts in the modern communications environment. Gartner tells us that it’s the platform or tools that allow companies to access multiple methods of enterprise communication at the same time.
Crucially, UC doesn’t always refer to UCaaS, which is the act of buying unified communication technology delivered “as a service” over the cloud. You can also have on-premise components for your UC environment.
Though there’s no one-size-fits-all version of UC that works for every business, it’s worth noting that the landscape is constantly changing and growing. Today’s UC platforms can include various tools, such as:
UC is one of the fastest-growing areas in the communication market. As the landscape grows increasingly complex, businesses are searching for a way to connect all of their tools in a single pane of glass. That means that UC vendors need to be able something scalable, extensible, and endlessly flexible.
While it’s impossible to know for sure what the future of communications might bring, we have noticed several key trends that are standing out in the marketplace, such as:
On top of all these incredible trends, there are also new opportunities appearing on the horizon all of the time. 5G and better connectivity have opened the door to a more mobile workforce, empowered by things like latency-free connections. There’s even potential for AR and VR, delivering mixed realities in the workforce.
Elsewhere, in the reseller environment, trends are aggressively pushing towards new go-to-market strategies, forcing teams to think about new competitors like technology brands in the communication industry. There’s also the concept of the master agent to consider, and a question for resellers and partners to answer on where they’re going to focus next.
For small businesses and large enterprises alike, a unified communication strategy is critical to successful growth. Businesses everywhere need a flexible and reliable environment where they can combine all of their communication needs into one accessible space.
Unified communications helps to streamline and enhance the workforce, encouraging better performance and productivity levels. Some studies indicate that employees using a UC solution can save up to 191 hours of company-wide productivity each day.
UC also unlocks a host of other benefits, such as:
There are countless companies ready to support your venture into the UC environment today. As mentioned above, the accessibility of the UC landscape is evolving, opening the door to many new computers. Some technology companies and brands from outside of the traditional communications landscape are even beginning to dip their toes in the water.
As the marketplace continues to update and transform, it’s important to ensure that you’re working with the right vendor for your needs. Here’s our list of some of the top performers.
It’s not just the vendors that are changing in the UC world.
Every day, there are new discoveries to explore, from systems enhanced with artificial intelligence, to state-of-the-art technology, perfect for maintaining conversation quality in any environment.
Although the team at UC Today is here to keep you up to date with the latest changes as they happen, there’s nothing quite like exploring the market in person. The best way to do that is to mark your calendars with some of the latest and greatest events for the industry.
Here’s our list of some of the top Unified Communications Events to visit this year.
Even with event demonstrations and exhibitions to give you a behind the scenes look at the latest technology, choosing the right unified communication tools is tough. Sometimes, you need a trusted friend to examine the industry’s best phone systems, UC software, and other critical components for you. That’s why we have plenty of UC reviews right here.
While the points you’ll look at when deciding on a unified communications service will differ according to your individual needs, here are some of the top things we recommend looking at:
Your modern UC platform can offer everything from telephony services for video conferencing. As the landscape evolves, the opportunities for modern companies transform too. However, not all unified communications platforms are built the same.
Sometimes, when you’re choosing the right UC solution for your team, you’ll have an idea in mind of what you need. Perhaps you’ll be making a choice between Cisco BroadWorks and a new emerging service like RingCentral Office. When you have two distinct competitors in mind, a head-to-head Unified Communications comparison helps with weighing the pros and cons of each service.
Remember, when conducting your comparison, make sure that you have the following questions in mind:
As the virtual workplace continues to evolve, and communication remains the heart of the workplace, UC is more valuable than ever. All businesses, of all sizes are turning to UC as a way to bring their teams and their strategies together.
Without successful communication, businesses can’t provide excellent solutions or customer services that their clients need. Of course, with so many vendors and solutions to choose from, it can be difficult to make a decision that’s right for your brand.
Need more guidance understanding and embracing UC? Check out the UC Today UC Smart Guide, complete with insights into everything from unified communication and collaboration, cloud technology, UC enterprise components, and so much more.