Workplace from Facebook Launches New Partner Programme

Collaboration platform provider promises partners new revenue streams

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Workplace launches partner programme
Unified Communications & CollaborationNews

Published: March 17, 2021

Marian McHugh

Technology Reporter

Workplace from FacebookΒ partners can expect new revenue streams from itsΒ new One PartnerΒ ProgrammeΒ (OPP).Β 

The internetΒ giantΒ claims thatΒ OPPΒ will help partners reach new markets, as well as creating new revenueΒ incomes. TheΒ programmeΒ covers all types of partnerships, from resellers to technology integrations and allows partners to build, sell or provide services.Β 

Facebook claims that its business collaboration unit currently has five million paid subscribersΒ globally, ranging from large enterpriseΒ organisationsΒ to SMBs. It has launchedΒ OPPΒ to grow this number of subscriptions throughΒ channel partners.Β Β 

β€œWith demand increasing for Workplace globally, we’reΒ actively seeking new reseller, serviceΒ andΒ technology partnersΒ to help us turn even more companies into communities,” the company stated.Β 

β€œPartners are already central when it comes to meeting the needs of our customers.

β€œToday, over 50Β per centΒ of Workplace deals globally include a partner in the pre or post-deployment phase. Our ambition is to see this number grow even more.” 

OPP offers resellers and service partners incentives, sales enablement solutions and go-to-market support in order to scale quickly.Β They can also access Workplace’s training and certificationΒ programme to sell and deploy the platform.

Meanwhile, technology partners will be able toΒ use the platform’s ubiquity in customerΒ organisationsΒ toΒ driveΒ visibility andΒ relevanceΒ of their applications, integrations and bots.Β 

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