Salesforce has selected Epoch to enhance its employee engagement strategy on the platform.
“Employee engagement is critical to extend our culture to Salesforce employees worldwide,”
Jeffrey Huang, Director of Employee Engagement and Events for Salesforce, said.
“From improved productivity and job satisfaction to belonging and retention, Epoch is a cornerstone of our employee engagement strategy, and we look forward to driving meaningful employee experiences together.”
The partnership gives Salesforce use of the Epoch platform to track the engagement of staff in company-related activities.
Examining Epoch’s Platform
Epoch is a platform aimed at enabling teams to create, manage, and measure internal events and programs all in one place.
Its platform automates and streamlines workflows related to employee engagement events.
It integrates with tools like Slack, Gmail, Google Calendar, and Zoom to simplify event discovery, RSVPs, and feedback collection, making it easier for employees to participate and for companies to track engagement and impact.
Salesforce has more than 76,000 employees globally, and thus keeping track of this is a task in itself.
It therefore turned to Epoch to manage internal engagements within its individual communities.
Epoch has reported 86 percent of Salesforce employees are now using the platform, which helps employees find out what’s happening at their office, connecting them to the company, culture, and each other.
This partnership comes on the heels of Epoch’s recent launch of Communities, a new feature designed to help culture leaders manage Employee Resource Groups (ERGs).
Prior to Epoch, Salesforce’s internal events were managed through legacy tools and a disparate system of spreadsheets.
Epoch’s connection with UC tools like Slack makes it easy to quickly deploy into existing communication channels, enabling attendees to RSVP with a single click that automatically syncs to their calendar.
In addition to acting as a centralized hub for employee engagement, Epoch dashboards consolidate RSVP data to help determine budgeting and funding for events.
Equally, its post-event feedback and performance metrics give the internal engagement team a clear view of event success.
With detailed analytics and filtering options, teams can identify trends, optimize future events, and continuously enhance employee engagement.
From October 2024 to November 2024, Epoch helped Salesforce host 1,431 events with 113,491 registrants.
“At a company where culture is paramount, Epoch is thrilled to help Salesforce foster a more connected and engaged organization, setting a new standard for employee experience,”
Jade Choy, Co-founder and CEO of Epoch, said.
“We work closely with Salesforce and other partners to continuously refine Epoch to ensure our platform remains at the forefront of workplace engagement.”
Salesforce’s Employee Pursuits
Salesforce takes an acute focus in the experience of employees for both itself and in the offerings it gives its customers.
Last month it announced the general availability of AgentExchange, its new community and marketplace for its flagship Agentforce agentic AI solution.
Among its various agents are several compelling offerings from Salesforce partners geared around empowering the employee experience, including agents from Workday and DocuSign.
