This award is open to Resellers that sell to end-user business customers. Successful applicants will be able to demonstrate high growth and strong customer ROI consistently across single and multiple countries/ regions.

This award is open to Managed Service Providers that sell to end-user businesses. Successful applicants will be able to demonstrate exceptional value, high growth and strong customer ROI.

This award is open to Master Agents that manage an agent channel. Successful applicants will be able to demonstrate excellent partner value, high growth and exceptional partner experience.

This award is open to those channel partners that operate an agent model. Successful applicants will be able to demonstrate industry success, high growth and strong customer ROI.

This award is open to vendors and service providers selling UC solutions through a partner channel. Applicants must demonstrate how they have achieved innovation, channel growth, exceptional partner experience and market success.

This award is open to vendors and service providers selling customer engagement solutions through a partner channel. Applicants must demonstrate how they have achieved innovation, channel growth, exceptional partner experience and market success.

This award is open to vendors and service providers selling a vertical solution through the channel. Applicants must demonstrate how they have achieved end-customer success by delivering a specialist vertical solution for a specific industry category, e.g. retail, manufacturing, and healthcare.

This award is open to vendors and service providers offering white-label solutions to partners. Applicants must demonstrate how their solution is innovative and enables partners to retain customer ownership.

This award is open to those vendors developing UC-specific hardware. Qualifying products include collaborative panels, displays, room kits, headsets & additional audio products.

This award is for Microsoft Partners that sell services through the Microsoft Partner Network and the vendor ecosystem. Applicants must demonstrate how they have delivered innovation and channel success.

This award is open to service providers that sell through a partner channel. Applicants must demonstrate how they have delivered innovation, channel growth, exceptional partner experience and ROI.

This award is open to providers with a wholesale proposition that sells through a partner network. Applicants must demonstrate how they have delivered innovation, channel growth, exceptional partner experience and ROI.

This award is open to vendors across the UC and Collaboration landscape, delivering services through partner channels and having annual revenues of less than $100m USD. This could include UC platforms, analytics software, billing, or other UC-related SaaS-based services.

This award is open to vendors across the UC and Collaboration landscape that deliver services through partner channels and have annual revenues of more than $100m USD. This could include UC platforms, analytics software, billing, or other UC-related SaaS-based services.

This award is open to those vendors that sell UC and Collaboration peripherals. Qualifying products include phones, headsets, speakerphones, webcams, room kits and other related technology.

This award is for vendors and service providers that run a partner programme. Successful applicants will be able to demonstrate a clear pathway for partners to achieve success and provide examples of their partner growth.