Avaya Appoints New UK Managing Director

Rebekah Carter

Steve Joyner takes over as UK & Ireland Managing Director


Avaya, one of the market leaders in customer experience and communication solutions, recently announced a new update to its leadership team. Starting the new year on a positive note, the Avaya company is ready to launch into continued growth and new opportunities with Steve Joyner as its new Managing Director for the UK and Ireland (pictured above). Steve Joyner will be reporting to Avaya’s Vice President of Europe, Ronald Rubens, and will champion the customer-first culture of the brand.

Responsible for helping to support and enhance Avaya’s journey into the cloud-centric communications environment, Joyner will play a crucial role in the ongoing evolution of the brand. His team will support the development of positive digital transformation journeys for brands. Additionally, Joyner will be assisting in maintaining and improving the excellent reputation that Avaya has in the UK and Ireland region.

Celebrating Joyner’s New Position at Avaya

Steve Joyner has been a long-term fixture at Avaya. He began working at the company after the acquisition of Nortel back in 2009. Over the years, Joyner has held multiple positions in sales, engineering, and channel roles across both the UK and the Middle East. His extensive 30-year career has made Joyner an excellent addition to any leadership team.

Before starting as the UK and Ireland Managing Director, Joyner was working as the European channel lead for the company. In that role, he was responsible for leading a team of channel managers to drive growth through a diversified network of resellers and business partners. Joyner played an essential role in improving the various channel programs available around the globe and expanding the channel business.

An Exciting Step Forward for Avaya

Ronald Rubens

Ronald Rubens

Commenting on his new role, Steve said that he was thrilled to be moving to a new position in Avaya during such an important part in the company’s evolution. The brand has continued to lead the market in employee and customer experience over recent years. In 2020, Avaya is planning to accomplish even more, particularly following the new collaboration with RingCentral. Steve is looking forward to working with the team to support the growth of Avaya’s UK and Ireland channel.

According to Ronald Rubens, Steve’s appointment to the position of managing director comes at a thrilling time in the Avaya roadmap. With the transition to the cloud well underway and the introduction of Avaya Cloud Office, the company is in the midst of a significant transformation. Rubens believes that Steve’s impressive background and industry experience will make him “instrumental” to bringing the global cloud-first strategy into the UK and Ireland.


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